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Coach Marketing Brain Hack Project
This six-hour portion of our Approved Coach Specific Training Hours (ACSTH) accredited International Coach Federation (ICF) program will meet the educational requirements for an Certified Coach Credential or continuing education.
Dr. Justin James Kennedy (see Faculty page for bio)
In this course you'll learn how to motivate clients’ brains unconsciously to appeal to their desires and influence their decision by applying neuroscience. This course helps to understand how to apply neuroscience that will influence decision making by using effective tools to win over new clients.
Understand the neurology of attracting and winning new clients
Use effective questioning techniques from neurolinguistics (different to NLP)
Prepare, present and persuade
Handle objections with ease and confidently deal with resistance
Understand what it takes to create demand
Use social neuroscience in client relationship management
Sign up for this course to understand how to apply neuroscience that will influence decision making by using effective tools to win over new clients.
6 hours of synchronous training in one-hour group calls every other week with Dr. Kennedy over the course of 12 weeks and access to videos, the latest research and practical exercises to enhance the learning.
International Coach Federation Training Hours:
Graduates will receive certificates of completion which may be submitted to the International Coach Federation towards ICF certification and/or continuing education requirements.
You may take this Brain Hack Project (6 hours of synchronous training in group class calls over the course of 12 weeks) or other portions of our ACSTH program and apply the training towards an ICF credential, as long as you complete a minimum of 30 hours of the full 326-hour ACSTH program. The ICF accepts this and other portions of our ACSTH program as Continuing Coach Education (CCE credits) if you have completed 29 hours or less of our entire 326-hour program.